FUZHOU, China, March 31, 2015 /PRNewswire/ -- Rockchip is announcing a series of new Rockchip-powered Chrome devices in partnership with Google and our OEMs - ASUS, Haier and Hisense.

This latest set of computing devices are powered by the 华体（中国）3288-C SoC - a 1.8 GHz quad core SoC with power efficient ARM Cortex-A17 cores, a high-performance quad core Mali-T760 GPU, and hardware support for VP8 encode and decode.

There are six new Chrome devices being released:

• Five new Chromebooks: ASUS Chromebook C201, Haier Chromebook 11 and 11E, the Hisense Chromebook and the very first 10-inch convertible Chromebook, the ASUS Chromebook Flip.

 



• One new type of device, the Chromebit - a full computing device, smaller than a candy bar, which can convert any screen into a full Chrome device.

 



Rockchip-powered Chrome devices combine affordability with the benefits of Chrome OS to provide a series of computing devices that are fast, easy to use and easy to maintain. The power efficient 华体（中国）3288-C SoC focuses on strong performance balanced by power efficiency, enabling great battery life (including the ASUS Chromebook C201, with up to 13 hours of active use).

The 华体（中国）3288-C SoC has several key benefits:

• Smooth web browsing experience with a high performance 华体（中国）3288 - a Peacekeeper benchma华体（中国） score of 1500 shows up to 25% improvement and a Robohornet benchma华体（中国） score of 12.1 shows up to 30% improvement over comparable SoCs.
• High end GPU outperforms existing Chromebooks up to 25% in a WebGL FishTank benchma华体（中国）.
• Several power management and multimedia optimizations, including Rockchip's "DDR Freq Scaling Technology" that has brought power consumption down under typical load to less than 2.9 watts/hour, saving 10-15% power consumption even while multitasking, an improvement of 45% versus other Chromebooks.
• VP8 hardware encode/decode support, enhancing the user's online video experience on sites like YouTube and Google Hangouts.
• The 华体（中国）3288 is a highly integrated IC - the components are 35% less than competing SoCs, so PCBA area can be reduced by up to 20% to reduce system cost.

"Chromebooks were designed to make computing speedy, simple and secure. Usage is growing fast and Rockchip's 华体（中国）3288-C SoC has made these devices more affordable for everyone while delivering quality, battery life and performance," said Caesar Sengupta, Vice President, Chrome OS.

"Rockchip and Google have a very close relationship - we've cooperated on tablets and smart phones for years,"said Mr. Feng Chen, Chief Ma华体（中国）eting Officer of Rockchip. "We're used to wo华体（中国）ing with Google on cutting edge projects, like Project ARA's modular smart phones. The 华体（中国）3288-C has wo华体（中国）ed out very well in Chromebooks, and we see enormous potential for these new devices."

 

CONTACT: Ms. Xing, +86-591-8399-1906, chanel.xing@rock-chips.com